Facebook for Business
9th February 2023
10:00 am
Location:
Online
Places remaining: 13
Cost: €50.00 (Plus booking fee)
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Course Name: Facebook for Business
Dates: 9th February
Time: 10am-1pm
Venue: Online
Tuition Fee: €50 per person
Accreditation: Certificate of Attendance
Course Content
- Overview of Facebook use in Ireland, demographic of users and how to conduct marketing research on the platform (eg. Competitor analysis, hashtags, etc.).
- Setting up a business profile – branding, bio, services/products, linking to other apps, privacy/security settings, building a following.
- Using Meta Business Suite for creating and scheduling content, managing Facebook & Instagram together.
- Setting up Facebook shops using Commerce Manager – uploading products, tagging products in posts/stories, linking to Instagram.
- Creating targeted advertising campaigns on Facebook (and linking these other Meta platforms eg. Mesenger, Instagram, Whatsapp.
- Understanding Facebook analytics in terms of reach, interaction, time audience most active, etc.
- Copy of slides/recording of workshop provided
Participant requirements: Laptop & Smart Phone/Tablet.