LinkedIn for Business

LinkedIn for Business

6th April 2023
10:00 am

Location:
Online

Places remaining: 20
Cost: €50.00 (Plus booking fee)

Course Name:                                   LinkedIn for Business

Dates:                                                 6th April

Time:                                                   10am-1pm

Venue:                                                  Online

Tuition Fee:                                        €50 per person

Accreditation:                                   Certificate of Attendance

Course Content

• Overview of LinkedIn use in Ireland, demographic of users and how to conduct marketing research on the platform (eg. Competitor analysis, keywords, hashtags, etc.).
• Setting up a personal profile – bio, keywords, linking to relevant organisations/groups, maximising SEO.
• Setting up a business page – branding, bio, privacy/security settings, building a following, maximising SEO.
• Creating content – posts, articles, videos, polls, lives, pdf documents.  Scheduling of same using 3^rd party app such as Hootsuite.
• Creating targeted advertising campaigns on LinkedIn.
• Understanding LinkedIn analytics in terms of reach, interaction, etc.
• Copy of slides/recording of workshop provided

Participant requirements: PC/Laptop.

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